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Valerie P. Valente, Senior Vice President and Publishing Director Rodale Custom Publishing
In her 25 years in marketing and publishing, Valerie Valente has spent over 16 of them dedicated to the ever-evolving custom publishing and content marketing industry. Val was part of the original team that launched Hachette-Filipacchi Custom Publishing, spent several years as Director of Relationship Marketing at Meredith Integrated Marketing and launched the custom publishing division at Rodale. Under Valerie’s leadership and leveraging her advertising, experiential marketing, and digital experience, Rodale Custom Publishing is now leader in the industry winning extensive awards for editorial, creative, and strategic excellence. Valerie has worked with clients as diverse as Walmart, Kraft, Curves, Procter & Gamble, Hallmark, General Motors, Bloomingdale’s, Mary Kay, Merck and Nissan.
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