President of Content Marketing, McMurry
CCC Board Member

As President of Content Marketing at McMurry, one of the nation’s largest marketing communications firms, Fred Petrovsky is one of the most influential and knowledgeable branding experts. He has been with McMurry since 1990, making him one of the senior leaders in the industry, and has been instrumental in the business’s growth. 

Fred’s division produces multi-media custom work for an impressive portfolio of clients, including The Ritz-Carlton Hotel Company, UPS, Audi, Amtrak, CBS Television, Samsung, Thomson Reuters, Aon, The Cleveland Clinic, Janus Capital, Blue Cross Blue Shield, Verizon, Baylor Health, and hundreds other corporations. 

In addition to his work with the CCC, he serves on the Board of Directors of the Western Publications Association (WPA), and is a frequent speaker at MPA, Folio, WPA, PRSA and IABC publishing conferences and meetings. He holds an MFA in English and Creative Writing from the University of Arizona, is an Accredited Business Communicator within the International Association of Business Communicators, and is an accomplished writer.

Prior to joining McMurry, Fred held positions with Phoenix Home & Garden Magazine, Arizona Office of Tourism, Valley of the Sun United Way, and the City of Scottsdale. He lives in Scottsdale with his wife Amy and children Mara, Brian and Rayna.