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Custom Content Council

2010 Pearl Award Winners

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Excellence in Design

Best Cover (Less than 50,000)

Gold: Soles4Souls, 9Threads
Silver: C&C, Novimedia
Bronze: Woolworths Taste, New Media Publishing

Best Cover (50,000-250,000)

Gold: in, Spafax
Silver: Fairmont, Spafax Canada
Bronze: Four Season Magazine, Pace Communications

Best Cover (More than 250,000)

Gold: Spirit, Pace Communications
Silver: ACCESS, Meredith Integrated Marketing
Bronze: Hemispheres, Ink

Best Overall Design (Less than 50,000)

Gold: Pure Magazine, Element One
Silver: Melbourne Cup Carnival, Pacific+
Bronze: CENTURION, Journal International Verlags- und Werbegesellschaft mbH

Best Overall Design (50,000 – 250,000)

Gold: Four Seasons Magazine,Pace Communications
Silver: Livestrong Quarterly, SPOT ON media
Bronze: Whole Foods Market, Rodale Custom Content & Marketing & Stilikonen,  Journal International Verlags- und Werbegesellschaft mbH

Best Overall Design (More than 250,000)

Gold: Mariner Magazine, Story Worldwide
Silver: Delta Sky Magazine, MSP Communications
Bronze: ACCESS, Meredith Integrated Marketing & Spirit, Pace Communications

Best Opening Spread (Less than 50,000)

Gold:Vegetarian Fare Fit for a Seder,” Jewish Woman Magazine, TMG
Silver:Sake,” Destination | Destino Marriott 2010, HCP/Aboard Publishing
Bronze:“The Next Tech Revolution”, Capital Thinking, Leverage Media LLC

Best Opening Spread (50,000- 250,000)

Gold:Rock Around the Block,” Ink, Go
Silver:Sitting Pretty,” Destination Hyatt, HCP/Aboard Publishing
Bronze:  “Benicio Del Toro: Call of the Wild,” Ink, Go

Best Opening Spread (More than 250,000)

Gold: League of Extraordinary Gentlemen,” ACCESS, Meredith Integrated Marketing
Silver:Marissa Unwrapped,” ACCESS, Meredith Integrated Marketing
Bronze: “6 Financial Mistakes You Can Help Your Kids Avoid,” Merrill Lynch Advisor, Time Inc. Content Solutions           

Best New Newsletter

Gold: John Muir Health, DCP
Silver: Outlook Magazine, Story Worldwide
Bronze: Regional Report, Luminary Publishing

Best New Magazine

Gold: Neue, Dino Publishing (Fisher & Paykel) & C&C, Novimedia
Silver: Livestrong Quarterly, SPOT ON media
Bronze: NEON, Novimedia

Most Improved

Gold: Mariner Magazine, Story Worldwide
Silver: The Ritz-Carlton Magazine, McMurry
Bronze: Trial, TMG

Best Special Issue

Gold: 2010 Masters Journal, Golf Digest Properties
Silver: STIR, Hanley Wood
Bronze: Novizine, Novimedia

One-Shot

Gold: Little Pink Book, Rodale Custom Content & Marketing
Silver: Healthful, Meredith Integrated Marketing
Bronze: Fabulous at 50, McMurry

Best Use of Illustration

Gold: MoFo Tech +, Leverage Media & Capital Acumen, Time Inc. Content Solutions
Silver:Making Work Optional,” USAA Magazine, Pace Communications
Bronze: Capital Acumen, Time Inc. Content Solutions

Best Use of Photography (Less than 50,000)

Gold: AT&T Performing Arts Center, D Custom
Silver:On Being Watched,” Independent School, TMG
Bronze: Guitar Heroes, Lexus Magazine, Pacific+

Best Use of Photography (50,000- 250,000)

Gold:Monochromatic Cuisine,” in, Spafax
Silver:Why Joints Fail,” Proto, Time Inc. Content Solutions
Bronze: 2010 Masters Journal, Golf Digest Properties

Best Use of Photography (More than 250,000)

Gold: Mariner Magazine, Story Worldwide
Silver:Finders Keepers,” Hemispheres, Ink (United Airlines) & “Rebecca Romjin,” ACCESS, Meredith Integrated Marketing (DIRECTV)
Bronze: “Chris O’Donnell,” ACCESS, Meredith Integrated Marketing

Best Use of Typography

Gold: Becoming Claire,” ACCESS, Meredith Integrated Marketing
Silver:Tuning Into Nashville,” Pace Communications, Toyota Connections
Bronze: Business & More, Novimedia

Best Tie-In with Corporate Marketing 

Gold: fresh, The Pohly Company
Silver: Lingerie Styling, sQills, a unit of Sanoma Magazines Belgium
Bronze: The Broadmoor, Wiesner Media

Excellence in Digital

Best Integrated Print and Web Program 

Gold: STIR, Hanley Wood (Sherwin-Williams)
Silver: Endless Vacation, Story Worldwide
Bronze: The Big Five, sQills, a unit of Sanoma Magazines Belgium & “Iron Chef”, enRoute, Spafax Canada

Best Web Publication

Gold: Hastings Magazine Online, DCP
Silver: Lexus Magazine Online, Story Worldwide
Bronze: Four Seasons Magazine Online, Pace Communications

Best E-Newsletter

Gold: onAir, Spafax & BBVA Compass everyday, King Fish Media (BBVA Compass Bank)
Silver: Kabeceusz, Novimedia
Bronze: American Academy of Pediatrics Convergence, Ascend Integrated Media

Best Microsite

Gold: STIR,Hanley Wood (Sherwin-Williams)
Silver: Top Chef, Bravo Digital Media  & ABC eAlert and microsite, Ariad Custom Communications
Bronze: BIOtechNow, TMG

Best Blog

Gold: Master the Shift Integrated Marketing Program, Rodale Custom Content & Marketing
Silver: PaceCommunications.com, Pace Communications
Bronze: Andy's Blog, Bravo Digital Media

Best Use of Community/Social Media

Gold: On Star Connections, C-E Publishing
Silver: Master the Shift Integrated Marketing Program, Rodale Custom Content & Marketing
Bronze: JCK, TMG

Best Interactive Tool

Gold:Price Predictor,” FinanceFromA-Z.com, Time Inc. Content Solutions
Silver: Heartsounds, Ascend Integrated Media

Best Web Feature or Article

Gold:Child Sponsorship: By the Numbers,” World Vision Magazine, Journey Group
Silver: Connections, Nxtbook Media  
Bronze:8 Questions to Ask Your Kids,” Vocalpoint.com, Rodale Custom Content & Marketing

Best Overall Web Design

Gold: Four Seasons Magazine Online, Pace Communications
Silver: in-lan.com, Spafax
Bronze: Cleveland Clinic Health, TMG

Best Overall Digital Strategy

Gold: Hanley Wood, BWP.com

Best Video

Gold: OppenheimerFunds 50th Anniversary Video, The Pohly Company
Silver: EdTech K-12, TMG
Bronze: Master the Shift Integrated Marketing Program, Rodale Custom Content & Marketing

Best Mobile Application

Gold: HCEA 2010 Mobile App, Ascend Integrated Media
Silver: Big Fork Little Fork, Meredith Integrated Marketing
Bronze:FMI Mobile Application,” Supermarket News, Penton Media

Best Launch or Relaunch

Gold: HemAware, TMG
Silver: Washington Flyer, TMG
Bronze: Master the Shift Integrated Marketing Program, Rodale Custom Content & Marketing

Excellence in Strategy

Best Launch or Re-launch

Gold: JCK, TMG
Silver: Whole Foods Market, Rodale Custom Content & Marketing    
Bronze: Mariner Magazine, Story Worldwide

Best Tie-In with Corporate Integrated Marketing

Gold: Master the Shift Integrated Marketing Program, Rodale Custom Content & Marketing
Silver: WagWorld, D Custom
Bronze: Little Pink Book, Rodale Custom Content & Marketing

Best Distribution Strategy

Gold: Moms to Moms, Parents Network Custom Solutions
Silver: Air Miles Inspired Living, Rogers Publishing)      
Bronze: WagWorld, D Custom

Best Achievement of Corporate Objectives B2C

Gold: Whole Foods Market, Rodale Custom Content & Marketing
Silver: UR Magazine, Rogers Publishing
Bronze: Little Pink Book, Rodale Custom Content & Marketing

Best Achievement of Corporate Objectives B2B

Gold: Comunicas?, Grupo BPMO,
Silver: Deliver, C-E Publishing
Bronze: Walmart World, Rodale Custom Content & Marketing

Best Proof of Return on Investment

Gold: UR Magazine, Rogers Publishing (Rogers Communications)
Silver: Zappos Life, King Fish Media & AAA Sojourns, Pace Communications
Bronze: Compass, McMurry

Excellence in Editorial

Best Column

Gold:The Scorsese Selection,” ACCESS, Meredith Integrated Marketing
Silver: HVACR Distribution Business, Penton Custom Media
Bronze:Fear Explained, Profile, Maggie Ltd

Best New Newsletter

Gold: John Muir Health, DCP
Silver: Outlook Magazine, Story Worldwide

Best New Magazine

Gold: in wines, Spafax & Whole Foods Market, Rodale Custom Content & Marketing
Silver: "Briefings" on Talent & Leadership, Korn/Ferry International
Bronze: Livestrong Quarterly, SPOT ON media

Best Cover Lines

Gold: WebMD the Magazine, TMG

Most Improved Publication

Gold: Illinois Farm Bureau Partners, Journal Communications
Silver: Hilton Moments, American Airlines Publishing
Bronze: Thrivent, Rodale Custom Content & Marketing & JCK, TMG

Best Feature/Article/ Package (Less than 50,000)

Gold:Satisfaction Not Guaranteed,” Georgetown Business, TMG & “A Shark’s Tail,” Lexus Magazine, Pacific+ (Lexus Australia)
Silver: “Bluetooth Innovation World Cup,” SIGnature, Pace Communications
Bronze:The Advocates,” Capital Thinking, Leverage Media

Best Feature/Article/Package (50,000- 250,000)

Gold:Burden of Proof,” Proto, Time Inc. Content Solutions,
Silver: “Help I Need To…,” Weight Watchers Magazine, Pacific+
Bronze:Ciao, Belarus,” CNN Traveller, Emphasis Media Limited

Award:Best Feature/Article/Package (More than 250,000)

Gold:167 Ways to Love Your Dog,” Spirit, Pace Communications
Silver:Croatia Beyond,” Aeroplan Arrival, Totem & “How Mya Saved Jacob,” Spirit, Pace Communications
Bronze: Grape, Meredith Integrated Marketing

Best Overall Editorial (Less than 50,000)

Gold: Heritage Magazine, Heritage Auction & MoFo Tech, Leverage Media LLC
Silver: Pure Magazine, Element One
Bronze: d.lux, Journal International Verlags- und Werbegesellschaft mbH

Best Overall Editorial (50,000 – 250,000)

Gold: enRoute, Spafax
Silver: in, Spafax
Bronze: Four Seasons Magazine, Pace Communications

Best Overall Editorial (More than 250,000)

Gold: Mariner Magazine, Story Worldwide
Silver: Acura Style, Javelin Custom Publishing
Bronze: Hemispheres, Ink (United Airlines) & diane, Rodale Custom Content & Marketing

Best Regular Department

Gold:Curves Works,” diane, Rodale Custom Content & Marketing
Silver:Strategy & Innovation,” StateTech, TMG
Bronze: Fresh Ideas, Fresh, The Pohly Company

Best Special Issue

Gold: Walmart World, Rodale Custom Content & Marketing
Silver: STIR, Hanely Wood Marketing
Bronze: enRoute, Spafax Canada

Best One-Shot

Gold: Tasmania: A Trip to Remember, Pacific+
Silver: Vancouver 2010 - Official Souvenir Program, BIV Custom Publishing
Bronze: AT&T Performing Arts Center, D Custom & Growth and the New Consumer, Leverage Media LLC

Best International Publication

Gold: Lexus Magazine, Story Worldwide
Silver: Woman, Concept Publishing
Bronze: T Magazine, Infel AG

BEST IN CUSTOM

Four Seasons Magazine, Pace Communications