Skyword Joins Custom Content Council
Skyword, the leading platform for producing quality, original content at scale, today announced that it has become a member of the Custom Content Council. The Custom Content Council (CCC) is the leading professional organization for content marketing in North America, and Skyword is excited about the chance to take part in membership opportunities.
“We look forward to becoming active members of the vibrant Custom Content Council community, “ said Patricia Travaline, Skyword’s vice president of marketing. “The CCC is a wonderful organization that gives its members the ability to network with and learn from each other.”
“Skyword is one of the leading innovators in the content space today and we are thrilled to have them join and become vibrant members of the Council,” said Lori Rosen, Executive Director. “We look forward to a successful partnership.”
Skyword delivers all that organizations need to reach and engage their audiences with quality, original content designed to succeed in search and social media. Quality content is essential for reaching and engaging consumers today, but the creation process is messy, inconsistent and immeasurable. The Skyword Platform makes it easy to produce, optimize and promote content at any scale to create meaningful, lasting relationships with customers. Skyword also provides access to a community of thousands of professional writers, and its content strategy and editorial teams can help ensure the ongoing success of clients’ content programs.
Skyword’s clients include IBM’s Midsize Insider, The Wall Street Journal’s MarketWatch, AutoTrader.com and Purina Petcentric.
Skyword is a privately held, privately funded company headquartered in Boston, Massachusetts. Investors include Allen & Company, Progress Ventures, Cox Media Group and American Public Media Group.